Is 7days Performance Legit?
This is an independent, informational guide for UK readers and is not affiliated with the organisations mentioned. It is provided for general information only.
Yes, 7days Performance is a legitimate UK prize-competition company. Launched in 2018 and run as a registered limited company, it is one of the biggest car-competition sites in the country, giving away cars, cash and tech through paid draws that use a skill question and a free entry route to stay within the law.
How 7days Performance works
Launched in 2018 and run as a registered UK limited company, 7days Performance is one of the country's biggest car-competition sites. You register, pick a prize, answer a skill question, then buy tickets or use the free postal or app entry route.
Each ticket is given a random number, and winners are drawn using a random number generator during a live Facebook draw.
Is it gambling-regulated?
No. Like other competition sites it is not licensed by the Gambling Commission; it operates as a prize competition under the Gambling Act 2005 thanks to the skill question and free entry route.
Competitions have guaranteed draw dates, so a draw goes ahead on schedule even if not every ticket has sold.
Reputation and payouts
The site lists thousands of past winners and has a large volume of positive customer reviews. Winners can often take a cash alternative instead of the prize, and report being paid quickly after ID checks.
As always, odds vary by competition, so check the ticket count before entering.
Entering sensibly
As with any competition site, treat it as paid entertainment: set a budget, check the ticket count for the odds, and remember the free postal or app entry route exists.
Cash alternatives are commonly offered, and many winners choose them over the car or item.
In short, 7days Performance is a real, established operator that pays out and shows its draws openly, rather than a scam. The honest caveats are the ones that apply to every competition site: the odds on big prizes are long, the ticket spend adds up, and it is paid entertainment rather than an investment.
Who runs 7days Performance?
It is a UK-registered limited company launched in 2018, one of the larger car-competition operators.
Is 7days Performance regulated by the Gambling Commission?
No — it runs as a prize competition under the Gambling Act 2005, not as licensed gambling.
What happens if a competition doesn't sell out?
Competitions have guaranteed draw dates, so the draw still takes place and a winner is selected.
Can you take cash instead of the prize?
Often yes — cash alternatives are commonly offered, and many winners take them.
Related guides: Is Elite Competitions legit?, Are prize competitions legal?, Is BOTB legit?
18+ only. Gambling should be fun, not a way to make money. If you are worried about your gambling, or affected by someone else's, free and confidential help is available from the National Gambling Helpline on 0808 8020 133, from BeGambleAware.org, and through the self-exclusion scheme GAMSTOP. You must be 18 or over to gamble.