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AK Bets

AK Bets

AK Bets, a new and upcoming player in the UK and Irish bookmaking scene, is making a name for itself as a fresh alternative to the traditional bookmakers. The company started as an on-course bookmaker and has since expanded into the world of online betting with a website and various mobile apps. In this comprehensive article, we will explore the journey of AK Bets, its services, and the experiences of its customers.

The Journey of AK Bets

From On-Course to Online Betting

AK Bets first began accepting bets on-track at Killarney in July 2021. The company quickly gained a reputation for its customer-focused approach and competitive odds. Fast forward 18 months to the start of 2023, AK Bets decided to make the leap into the world of online betting with the launch of its website and various mobile apps.

Growth and Expansion

As AK Bets has grown, the company has expanded its services to cover a wide range of sports and markets. From football and horse racing to golf and greyhound racing, AK Bets caters to the interests of various sports enthusiasts. With its focus on customer satisfaction and competitive odds, AK Bets is poised to make a significant impact in the world of online betting.

Services Offered by AK Bets

A Wide Range of Sports and Markets

AK Bets offers betting options on an extensive range of sports, including football, horse racing, golf, greyhound racing, American football, and tennis. The company aims to provide a diverse selection of markets to cater to the interests of different bettors.

Competitive Odds and Generous Promotions

One of the key selling points of AK Bets is its commitment to offering competitive odds and generous promotions. The company regularly provides sports-specific promotions to attract new customers and reward loyal ones.

In-Play Betting and Casino Games

AK Bets also offers in-play betting and a selection of casino games to keep bettors entertained and engaged. The company's dedication to providing a diverse range of betting options ensures that customers have a complete and enjoyable betting experience.

The AK Bets Mobile App

App Features and Compatibility

The AK Bets mobile app is designed to make betting on the go as easy and convenient as possible. The app features a user-friendly interface and is compatible with iOS devices, including iPhones and iPod touches. The app requires iOS 11.0 or later, and macOS 11.0 or later for Mac users with an Apple M1 chip or later.

Privacy and Security

AK Bets takes the privacy and security of its customers seriously. The app's privacy practices include the handling of user data as described in the developer's privacy policy. Data collected and linked to user identity may include financial information, location, contact information, identifiers, usage data, and sensitive information.

Customer Experiences and Reviews

Positive Feedback

Many customers have praised AK Bets for its excellent website layout, competitive odds, and prompt payment processing. The company has been commended for providing a fair bet and excellent customer service from actual human beings. AK Bets' dedication to valuing and prioritizing customer satisfaction has earned it a loyal customer base.

Areas for Improvement

However, some customers have reported issues with account suspension and withdrawal processing, particularly after winning bets. These concerns highlight the need for AK Bets to improve its customer service and communication in certain areas.

Lessons Learned and Future Plans

Staffing and Efficiency

In a blog post, AK Bets reflected on the lessons learned from its first year in business. One of the main challenges the company faced was managing staff efficiently, particularly during the busy summer months. As a result, the company plans to address staffing issues and improve efficiency in the future.

Plans for Growth

AK Bets has ambitious plans to continue scaling its business and expanding its customer base. The company believes that its new website and mobile apps will have an "astronomical" impact on its revenues and help it grow further.

Potential Office Expansion and Phone Betting

AK Bets is also considering setting up an office to facilitate phone betting, which would provide another avenue for customers to place bets and enhance the company's services.

Social Media Presence and Responsible Gambling

Engaging with Customers on Twitter

AK Bets maintains an active presence on Twitter (@AKBets87), where it engages with customers and shares updates about the company. This engagement helps to build a strong relationship with customers and keeps them informed about the latest news and promotions.

A Commitment to Responsible Gambling

AK Bets is committed to promoting responsible gambling. The company encourages customers to gamble responsibly and have fun while doing so. This commitment to responsible gambling is an essential aspect of AK Bets' ethos and approach to providing a fair and enjoyable betting experience for its customers.


AK Bets is an exciting new player in the UK and Irish bookmaking scene, offering a fresh alternative to traditional bookmakers. With its customer-focused approach, competitive odds, and diverse range of services, AK Bets is poised to make a significant impact in the world of online betting. The company's commitment to continuous improvement, expansion, and responsible gambling ensures that it will continue to grow and serve the needs of its customers in the years to come.

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